I audited 29 pest control websites and the most common problem was identity: no street address on the site, conflicting addresses across directories, no structured data telling machines which address is real. You can't rank locally if the internet disagrees about where you operate.
Get my free auditNo schema markup of any kind. The single most common finding across every pest control site I checked. No structured data means Google has to guess what your business is, where it is, and what it does.
No street address on the website. Your own site never says where you're located. Google still lists an address from somewhere else, and now there are two versions of the truth.
Two different street addresses across directories. One listing says one address, another says something else. Every conflicting citation splits your local authority a little further.
No quotable prices or warranty terms. When a homeowner asks an AI "how much does pest control cost," it quotes whoever published a number. Silence means someone else gets the mention.
Homepage has no H1 tag. The most basic on-page signal there is, missing. Thirty seconds to fix. Nobody did.
Free audit first. I read your site the way Google and ChatGPT do and send you every issue I find, in plain language. No pitch attached to the audit itself.
$497 one-time fix. I fix everything on the report. A human checks every change. Every change goes in a changelog you can read.
$297/month monitoring. AI agents watch your site every month for Google and AI search. When something new breaks or drifts, it gets fixed. If a month turns up nothing, you don't pay for that month.
Free audit. Real findings. Two business days. Then decide.
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